Type logo - bookstore
Activities, Book Reviews, On the Internet

For the love of books

This is the video that’s recently gone viral. If you (and your kid) haven’t seen it, you must – it’s lovely. One-minute and 52 seconds of delightful, stop-motion, book-adoration.

Visited the bookstore “Type” in Toronto this morning and got the back-story: Apparently a couple of filmmakers (Sean Ohlenkamp for one) have made these kinds of videos before on a smaller scale. They wanted a larger venue, so they approached the owners of Type, who were happy to accommodate. Type let them take over the store for a number of nights from 9 p.m. until the next morning, when all the books – of course – had to be back on the shelves, in order.

They had about 20 volunteers to help them reshelve each night. (The books didn’t go back by themselves, unfortunately.) It took over a year to edit.

The video came out a couple of days ago and it’s really taken off. Gotten coverage throughout North America. Yay for Type – and books! (And my friend Val, who originally sent me the link to the video!)

Leave a Comment

Your email address will not be published. Required fields are marked *

*